Why You Need to Say It Again

If you were going to ask someone you lead what their goal is, how would they answer? More importantly, would their answer match yours?

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This week I encountered a scary scenario. Do you ever begin reading a sentence and try to finish the thought in your head before finishing the…sandwich?

Well, that happened to me. I was reading something, and I honestly don’t remember the end of the sentence, but I remember where my thoughts went, and it was somewhat alarming.

The idea was simply this: if you want to know how you’re doing at casting vision (or clarifying the win), ask your leaders what they’re aiming for.

This bothered me for two reasons. First, I tend to constantly run different scenarios through my head, and I generally try to bounce them off people to see what the response may be. I do that without the intent of being committed to the direction or thought, but as a way of helping me process or see roadblocks. But the by-product is a pasture full of ideas. They all have room to graze and grow, but they’re not easily accessible.

Second, I don’t know that I’ve cast a clear and concise vision for the incredible volunteers I get to lead. In part because I’ve not built a clear and concise vision capable of being cast. That’s something that needs correction.

So, take a moment right now and ask yourself this question: If you were going to ask someone you lead what their goal is, how would they answer? More importantly, would their answer match yours?

That’s where the redundancy of leadership comes into play. As leaders, we have to continually repeat ourselves, but with purpose. Repeat your vision so clearly and concisely that everyone will know why you exist. If you think you’ve repeated enough, keep repeating. Trust me.

The moment we as leaders stop casting vision, we stop communicating a clear direction.

Don’t be afraid to repeat yourself today, but make sure it’s something worth repeating.

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